SMC Seattle

Social media is going to play a bigger and bigger role in search and marketing in the coming years. The best way to stay ahead and be the best marketer is to play and learn on the Social Media front. Embrace technology. Laggards in technology will always be laggards in marketing.

Thanks to the pervasiveness of social media, interactions between companies and customers are happening in an increasingly public ecosystem. As with every period of change, we need to learn how to effectively leverage the new mediums and tools at our disposal. We also need to learn how to maintain the security [...]

Post by Amy Lakhani
SMC Seattle May Event: How to Call BS on a Social Media Guru
In the world of Web 2.0, anyone can claim to be a social media guru. How do you differentiate between a scam artist and a sage? How do you separate the snake oil from the substance?
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