SMC Seattle

Last week we had an incredibly successful SMCSeattleEd event with brilliant panelists – Jenni Hogan, Jyl Patee, Leslie Flinger, Stephanie Robinett and Carol Schiller. The event was moderated by Maya Bisineer and Giyen Kim.  from CoolMom was our special guest. The event was hosted by the wonderful people at Banyan Branch. Everything came together wonderfully!

Kicking it off!

It was a great crowd!

Terri Glaberson, Executive Director of CoolMom.org, was our special guest of the night

The panelists and moderators! Read Leslie’s post below and you will figure out where she was when we took the picture.

BIG THANKS to @Jenzug for these pictures! You can see all of the pictures HERE

The biggest takeaway from the event was build relationships and invest in them.Brands and bloggers should have conversations, take risks and learn over time.

Here are some great recaps of the event -

1. Jenni Hogan’s MissionHotMama

2. Leslie Flinger’s humorous recap

3. Othmane Rahmouni captures 6 lessons on how to market to moms

4. Banyan Branch saved our twitter stream – so do not fret if you missed the event. Catch the tweets here!

Thanks to all of you that came out. Special thanks to Banya Branch for hosting – especially JessEstrada for being so graciousand helpful! The event was full of fun, learning and friendships made.

Thank you all for coming!!

About our Sponsor –  Banyan Branch is a leading full-service social media marketing agency based in Seattle. Its social savvy team is comprised of key experience and expertise from the media, technology, education, consumer product, e-commerce, political and non-profit arenas. With social strategy plans, comprehensive social research and analytical reports, rich engagement and interactive campaigns, Banyan takes its clients’ business objectives and creates dynamic, cutting-edge social experiences that delivers on those objectives.

Here are the speakers one more time -

ABOUT THE SPEAKERS

Jyl Patee, Founder, MomitForward

Jyl Johnson Pattee is the founder of Mom It Forward, a media company and online community, and the popular Girls’ Night Out (#gno) Twitter parties where women and brands connect weekly 140 characters at a time. She is also the co-organizer of the evo Conference. Companies and organizations have engaged Jyl for her social media expertise and her ability to bring a brand into the online conversation in a fun, meaningful, and influential manner. Offline, Jyl is a mom to two boys; loves large amounts of cheese, dancing, and traveling; and lives in the beautiful Rocky Mountains.

Jenni Hogan, KIRO-7 &  MissionHotMama

Jenni Hogan is the traffic anchor on KIRO-7 in Seattle and founder of MissionHotMama.com – an online community that is all about inspiring us to release our inner hotness, kick booty in life and shine. She is currently the most followed local TV anchor on Twitter in the nation and uses her online platform to empower her followers to better themselves and to help others. Mission Hot Mama is a technologically savvy community that reacts when there is a call to action. In the last three months this supportive community has come together online through tweetups and votes to raise more than 25,000 items for Northwest babies in need, along with $80,000 worth of maternity bras for local non-profit Within Reach. You can connect with Jenni by following her on twitter at @jennihogan.

Leslie Flinger, Developer, EllisLab

Leslie Flinger has been part of the blogging and development community since installing Moveable Type for a graduate project back in 2003. Since then she’s taught Web Design, Programming and Applications both online and in-seat. She started freelance web work in 2004 after graduating from Western Washington University with a Masters in Information Technology where she bucked the system and studied PHP instead of Java. She calls herself ”Mommy blogger on the side”. Leslie has worked with a number of brands including Nintendo in the recent past.

Carol Schiller , Social Media Director, Cozi

Carol Schiller is the Social Media Director at Cozi, where she earns her keep by getting and keeping millions of moms wildly happy and excited about their family calendars and lists. Before getting hooked on the world of online marketing to women, Carol spent over 10 years marketing and licensing branded fashion for companies including Kenneth Cole, Ralph Lauren Footwear, and Anne Klein.

You can follow Carol on Twitter @Cozifamily and @CarolSchiller, and read her blog athttp://www.carolschiller.com/blog. A mom of 3 who is originally from the East Coast, Carol now lives in a suburb of Seattle.

Stephanie Robinett, Director, Communications, AllRecipes

Since starting at Allrecipes.com in October 2009, Stephanie has helped implement a number of social campaigns that have allowed community members, and bloggers to participate with each other and the Allrecipes brand in a more engaging way. Campaigns such as the Live Thanksgiving Webcast,Cookie Countdown for the troops and the most recent “Allrecipes.com What’s Cooking?” have opened the doors for Allrecipes Community Members and mom and food bloggers alike to become an even bigger part of the Allrecipes story.

Previous to Allrecipes.com, Stephanie managed Public Relations in support of products, events, holiday promotions and customer experience at Amazon.com. Prominent social campaigns she has worked on include Amazon Customers Vote, Holiday Customer Review Team, Three Wolf Moon T-Shirt Reviews and the Your Amazon Ad Contest.

Special Guest -> Terri Glaberson, Executive Director, CoolMom.org