SMC Seattle

Social Media allows you to engage in conversations with users, build your brand and drive customers to buy.  But with every great opportunity comes problems — from careless employees to criminals looking to exploit weaknesses.
Christopher Burgess, Senior Security Advisor
Christopher Burgess has been studying security and its role in social media as part of his job [...]

Social media is going to play a bigger and bigger role in search and marketing in the coming years. The best way to stay ahead and be the best marketer is to play and learn on the Social Media front. Embrace technology. Laggards in technology will always be laggards in marketing.

Thanks to the pervasiveness of social media, interactions between companies and customers are happening in an increasingly public ecosystem. As with every period of change, we need to learn how to effectively leverage the new mediums and tools at our disposal. We also need to learn how to maintain the security [...]